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The Client

The Sportsmans Motor Inn is a family run four star luxury motel on the Murray River in the town of Barooga. 

With it's twin town of Cobram the region boasts a wealth of attractions and activities including championship golf courses and some of Australia's fines wineries.

The property features a resort pool and large lawn areas and accommodation ranges from deluxe spa suites to self contained 3 bedroom holiday house. 

The Brief

The owners approached us after researching online strategies employed by accommodation providers, where they found other clients using the iASP™ platform.

The project requirements included all the features and functions an independent accommodation provider requires to successfully leverage the power of the Internet to their advantage.

Apart from high quality presentation of the facilities, a live on-line booking system was required, as was a mobile version of the website and performance in Google. 

The Approach

We began with a contemporary home page wall layout for the new website that provided a high degree of control over for administrators to easilyu add and manage seasonal and other topical content as required.

To present the accommodation and facilities in the best manner we recommended investment into professional photography and we in turn showcase the resulting images within a mini-gallery function that allows inclusion of up to 5 images for each room-type that visitors can then examine in high resolution using the iASP™ image zoom tool.

We also worked with the owners to find and integrate the best online solution and agreed that the Booking Button by Australian provider Siteminder was the best fit.
 

The Outcome

Researching and booking Accommodation is one of the most popular activities among Internet users and a professional, functional website has long been a compulsory asset for savvy operators.

Visitors to the Sportsmans Motor Inn website on either a desktop computer of mobile device are presented with a visually appealing overview of the property and can quickly and easily browse the facilities and accommodation options, get driving directions and make live, real-time online bookings.

The website is a tangible asset for the business and delivers a powerful competitive advantage over other local operators who have yet to cater to ever growing online accommodation booking sector.

Visit the Sportsmans Motor Inn Website